Why is b. active the best sport bra for you?
The best sport bras for your active lifestyle have arrived!
b. tempt’d has always been about supporting and empowering you with intimate apparel to wardrobe every aspect of daily life—that includes sport.
Introducing b. active sport—launching with a duo of sport bras that combine the best attributes of traditional sport bras, like moisture-wicking fabrics and compression cups, with comfort-first components like ultra soft fabrics and elastics. Effortlessly wearable yet endlessly supportive, these styles elevate the sport bra from “gym bag only” to “top drawer style essential” status.
“In a nod to the growing interest in everyday wire free styles, and the increased role that fitness and wellness plays in our post-pandemic lives, we designed the ultimate hybrid—styles designed for sport, yet feel comfy enough to wear for everything,” says Miryha Fantegrossi, VP of Design for Wacoal/b.tempt’d. “Our sport bras have compression, without feeling suffocating. Ours have functional fabrics, but they feel soft and luxurious. To put it bluntly, we know how to build bras that support without smushing—after all, Wacoal (the sister brand to b. tempt’d) has the #1 designer sport bra in department stores.”
Our lives have become more blended than ever in the past year and a half, and just like how you often seamlessly navigate from working out to working from the couch, to lounging with a glass of wine seamlessly, b. active sport does too.
Why is b. active the best sport bra for you?
Comfortable sport bras have long been difficult to find—often, the comfy ones aren’t supportive enough, and the supportive ones are built so rigidly, they are hard to get in and out of. b. active Sport Bralette and Sport Crop defy expectations—the plush-back elastic easy on, easy off designs and moisture-wicking fabric make these styles wearable for a full day in your active life. Pull one on in the morning, wear it while getting through a busy morning at your desk, and then sneak in a mid-day barre class as soon as a window of opportunity presents itself—no need to change!
We would never launch a sport bra—or any bra, for that matter!—without making sure it enhances your shape, because looking great on the outside boosts confidence and how you feel on the inside. b. active sport bras don’t sacrifice shape for support. Our workout bralette has soft mesh lining to subtly shape for a flattering finish. And the entire front of our sport crop top is lined, with a micro-thin spacer for modesty. This style shapes with non-removable cups that don’t fall out in the laundry (and subsequently end up crumpled, creased, and lumpy when you try to replace them!)
Style Options:
b. active Sport Bralette channels a ballet-inspired vibe, with a v-neckline and stylish mesh inserts that allow airflow to keep you cool and comfy. The strappy back design can be concealed or worn to be seen, disappearing into mesh back panels. Ideal for Pilates, barre, yoga, and cardio walking, this is the wear-all-day essential that every workout wardrobe needs.
b. active Sport Crop is a scoop neck style, reminiscent of classic sport bra style, made modern with a comfort-first design. Perfect for wearing under high neck tanks, open back tops or solo—the strappy back is a share-worthy statement. Supportive for all sizes to wear during low to medium impact workouts, this crop has built-up front straps and a microthin spacer lining for support and modesty.
Click HERE to Shop b. active Sport
