Define Your Style.
Own Your Confidence.

At b.tempt’d, we believe that embracing your individuality is the key to feeling confident and stylish.

We’re not just about lingerie; we’re about celebrating your unique vibe, confidence, and style—a perfect mix of classic and contemporary.

We’ve been all about crafting top-notch lingerie essentials that fit your life, no matter how you live it. Designed with you in mind, every piece is a chance to make a statement that’s all you. Express yourself, your way, with b.tempt’d.


Giving Back

team ensures that each product meets our standards

Buy a Bra, Give a Bra


b.tempt’d is proud to support Delivering Good, a nonprofit organization that distributes new merchandise – donated by companies in the fashion, home and children’s industries – to other charitable organizations around the country and the world that directly help people impacted by poverty and tragedy. Through our Buy a Bra, Give a Bra program, we have donated over a million dollars in new bras to community partners across the United States.

we inspect and test all fabrics

Fit for the Cure®


Our commitment to women extends beyond the design studio and into the community, where we support the fight against breast cancer. We donate $5 to Susan G. Komen® for every person who receives a complimentary bra fitting and purchases a regular price Wacoal or b.tempt'd bra at our Fit for the Cure® events. Through Fit for the Cure® and other initiatives, we’ve donated more than $6.1 million to Susan G. Komen®.